What is the Broadcast Media?
Broadcast Media is electronic instrumentation of radio and television, including local radio and television stations, radio and television network, and cable televisions systems. Because of their ability to reach vast numbers of people, broadcast media play a very important role in any advertising campaign that needs to reach a broad market base. The broadcast media wield a very pervasive influence in most people’s lives.
Media broadcasting is the airing of audio and video to the public. If you enjoy listening to radio programs or watching television shows and would like to be involved in the creation of these programs, then perhaps media broadcasting is right for you.
If it was up to you, what would be on the radio? On television?
Imagine that you are running your own radio or television station.
Imagine that you are running your own radio or television station.
- How would you fill the airwaves?
- What programs would you put on?
- What would you cancel?
- What new programs would you create?
- What about advertising, violence or reruns?
Think about those questions: - Would you choose programs you think are good for people, like news shows and educational programs?
- Would you choose programs that you don't like but that might attract advertisers?
- What kind of advertising would you accept?